{
  "feijiao": {
    "brand_name": "壹点即通",
    "target_audience": "3-12岁少儿家长",
    "tone": "专业、亲切、可信赖",
    "keywords": [
      "菲律宾外教",
      "少儿英语",
      "一对一",
      "口语",
      "启蒙"
    ],
    "platforms": [
      "xiaohongshu",
      "douyin",
      "xianyu",
      "shipinhao"
    ],
    "monitor_keywords": [
      "菲教",
      "少儿英语",
      "菲律宾外教",
      "英语口语启蒙",
      "外教一对一"
    ],
    "avoid_topics": [
      "政治",
      "宗教",
      "负面竞品",
      "敏感社会事件"
    ],
    "selling_points": [
      "纯正菲教",
      "一对一专属",
      "趣味互动",
      "口语提升快",
      "性价比高"
    ],
    "price_anchor": "每节课低至XX元",
    "content_themes": [
      "学习成果展示",
      "课堂趣味瞬间",
      "家长真实反馈",
      "学习方法分享",
      "外教风采"
    ]
  },
  "shortplay": {
    "brand_name": "壹点即通短剧",
    "target_audience": "18-45岁都市人群",
    "tone": "紧凑、悬念、情感共鸣",
    "keywords": [
      "短剧",
      "AI短剧",
      "微剧",
      "剧情",
      "热门短剧"
    ],
    "platforms": [
      "douyin",
      "kuaishou",
      "xiaohongshu",
      "bilibili"
    ],
    "monitor_keywords": [
      "AI短剧",
      "微短剧",
      "热门短剧",
      "短剧推荐",
      "短剧解说"
    ],
    "avoid_topics": [
      "敏感题材",
      "低俗内容",
      "侵权内容",
      "血腥暴力"
    ],
    "selling_points": [
      "AI赋能",
      "制作精良",
      "剧情紧凑",
      "情感共鸣",
      "视觉震撼"
    ],
    "content_themes": [
      "都市情感",
      "职场逆袭",
      "家庭伦理",
      "悬疑推理",
      "甜宠恋爱"
    ]
  }
}